"If only my Honda Odyssey handled the blizzard this weekend like my BOB Revolution…"

BOB, maker of some of the most respected bike trailers and fitness strollers on the market (including the official stroller of IRONMAN), has launched a web campaign to build a virtual community of BOB moms and dads where they can “gather and share in our commitment to enjoy the outdoors with our most precious cargo” (BOB Neighborhood). Seems like a good way for soccer dads and parkour moms (see video) to get outdoors, car-free.