Click through for more information and to RSVP.
See you there!
Mtn Hardwear | Fluid 26 pack sale supports Outdoor Nation
All Day Tuesday and Wednesday
Get a Kid Outside Fluid 26 pack fundraiser. You can own the pack that everybody is talking about – light, amazingly comfortable with a load, simple! Sixty percent of the purchase price goes to support Outdoor Foundation’s future Outdoor Nation youth events to get more youth outdoors. $40 a pack.
Mtn Hardwear | One Mountain Thousand Summits Book Signing
Tuesday 5:00pm – 7:00pm
Join Mountain Hardwear and American Alpine Club alpinist Freddie Wilkinson for a meet and greet book signing in honor of the release of his first book, One Mountain, Thousand Summits. The book closely examines the mysterious tragedy that cost the lives of 11 men on the unforgiving K2, the world’s second highest mountain, in August 2008. Come have a beer and meet Freddie. Books will be available for a discounted price of $20 and all proceeds will benefit the American Alpine Club.
Montrail | Wasatch Wobble – Badrock Battle
Thursday 6:30am – 8:00am
This annual fun run has become a show classic. Sign up in advance at Montrail booth #25001. The $10 entry fee is a donation to the Conservation Alliance and you will feel better for it! Buses will pick up runners in front of the Salt Palace main entrance at 6:00 a.m. and drop you back off by 8:00 a.m. The theme is Superhero!! Badrock Battle is a nod to the new Spring 2011 trail running shoe from Montrail, the Badrock, as well as Badrock the superhero. Dress up in Superhero costume for a chance to win the costume contest.
Montrail | fundraiser for American Hiking Society
Wednesday 4:00pm – 6:00pm
Superhero Rockridge trail shoe fundraiser . Here’s your chance to buy a new pair of Montrail Rockridge trail shoes and be a Superhero to the American Hiking Society by raising funds for the trails we all love to run. One hundred percent of the purchase price will go to support AHS. $40 a pair.
Outdoor Retailer Tweetup (sort of)
Tuesday · 7:30pm – 10:00pm
Transitioning from having a job as a sales rep to building a business as a sales agency isn’t easy. We’re often asked how we started to become who we are here at PEMBA. Next in our continuing series in advance of our OIA Webinar on August 18th, we’re going to share how we got on our way.
The bathroom mirror is a harsh friend. Often, it shows you what you need to see, even when you don’t want to see it. The trick is that you need to open your eyes.
I hadn’t done this in a long time. This particular morning, I didn’t like what I saw.
There were deep bags under my bloodshot eyes. The sheets from my bed were imprinted on my cheeks. Two days prior I had finished another three-week tour on the road, and was so tired that I had spent most of my precious time at home in bed. This day, there might be enough time to do my laundry and maybe polish off some office work before I needed to repack the car again for another three weeks on the road.
At this time, e-mail was not yet ubiquitous. There was a stack of faxes to go through, and piles upon piles of mail that I had abandoned hope of managing effectively and had simply shoved into paper sacks that clustered all around my desk. Buried among junk-mail in these grocery bags were bills, checks, and orders. If I worked really hard and mowing the lawn went smoothly, I might have enough time to sort through it all before I had to leave.
In the mirror, deep beneath the veneer of my own skin, there was a manic energy that told me that something was about to give. Maybe you’ve seen that look in others. Maybe you’ve seen it in yourself. I saw it that morning.
Clearly, I needed to have a talk with my boss.
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Bonneville Shoreline Trail – Salt Lake City, UT
Benefiting the Conservation Alliance
Details: Thursday August 5, 2010 – Run Start: 6:45 am
Check-In: 6:00-6:30 am Bonneville Shoreline Trail, just north of Red Butte Gardens
(approx. 3 miles from the Salt Palace)
Theme: SUPERHERO!! Celebrate the new Badrock trail running shoe from Montrail with a nod to Badrock the Superhero. Dress up in costume for a chance to win prizes. Grand prizes for the day will go to the best Superhero costumes.
Registration: Come by Montrail’s booth #25001
$10 entry fee will be donated to the Conservation Alliance
Course: 5km (just over 3 miles) of single track trails along the Bonneville Shoreline trail network. Fun course challenges will be required throughout the run. Snacks provided by Clif Bar and Jetboil at the start/finish area. hydration provided by nuun.
Take a Bus: Don’t drive, there’s very little parking! Take a bus instead. Buses will stage at the Salt Palace east entrance at 5:45 am and depart at 6:00 am. Buses will return runners to the Salt Palace after the race.
We in the #OIBIZ spend a lot of time trying to figure out what makes outdoor customers and influencers tick. There are charts and graphs with consultants to carry them around, many of them with big degrees and big data-sets with lots of numbers. We thought that we might try a simpler, more straight-forward solution: We asked an influencer,”Why do you buy?” It seems we struck a nerve, as we got such a good response to our first post we decided to do it again. Here’s this week’s post from our Tweep Katie Levy, and we’ll let her tell us all about it…
The greatest amount of exposure I’ve had to #OIBIZ at this point has been as a customer. And I’m a damn good one. I don’t even want to confess how much time I spend researching gear and clothing much less what portion of my yearly spending it consumes. I suppose to an extent, this make me an informal authority on the subject!
I’ve discovered a number of factors that influence my approach to shopping for outdoor gear, and they all hinge around perceived value. It’s hard to define; value means different things to different consumers, and this is something all industries have to grapple with. We all come to the #OIBIZ table with varied experiences and expectations. But I think many of us have similar perceived value influencers, and all in perfect balance will tip the proverbial scales in favor of a purchase.
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The next installment in our continuing series in advance of our OIA Webinar on August 18th, in which we discuss the idea that – yeah – everybody poops, even us. And, all poop is smelly.
It would be easy to think that because we’re putting some of our methods out there we think that we’re Teflon, stainless, and – que veut dire en francais? – “Parfait.” We know this isn’t true. We get up in the morning, get dressed, have breakfast, and go to work hoping for a good day, just like everybody else.
Most days, we have good days. Some days we have great days, even. And from time to time some days are not so good. This is pretty much like anybody else.
We have different methods because they work for us, but not because we think that they’re better than other methods. There’s a lot of ways to do the job of being a sales rep in the #OIBIZ. As with everybody else, our goal is to provide awesome sales for our vendors and awesome service for our customers. We’ve chosen our ways because they help us to grow our business without – necessarily – driving ourselves (or our families) nuts.
Every model has its strengths and weaknesses, and the PEMBAway is no different. Before we get into the details of the model in subsequent posts, I wanted to be sure we put this out there: EVERYBODY POOPS.
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